Dear Colleagues,
With the COVID-19 situation, rapidly evolving Deakin University acknowledges the concern and uncertainty in the community and your safety and wellbeing remains Deakin’s priority. We have been working closely with the University’s Critical Incident Management Team and have made the difficult decision to cancel the Design City Symposium. All registrations will be refunded.

The first of its kind in Australia.
DESIGN CITY | BUILDING AN INNOVATION ECOSYSTEM Symposium, hosted by Deakin University, DesignMind and the City of Greater Geelong – Australia’s only designated UNESCO City of Design  – brings together business leaders, governance bodies and research & educational institutions to explore the role of Design & Creativity in creating innovation ecosystems.

An ecosystem model of innovation requires interconnected pathways between the three key actors of an innovation ecosystem Businesses, Governance bodies (local, state and federal) and Research & Educational Institutions. The ecosystem model explores the creation of new integrated value chains across these ecosystem actors along with social, cultural, political and economic resources that enable innovation and have a successful sustainable impact.

Photo © Emma Cross

The Symposium aims to introduce the concept of a “Design-Enabled Innovation Ecosystem” and will explore the value of DESIGN, both as a creative process and as a systemic methodology.

We will kick-start the symposium with the question:

Is it possible to re-consider the utilisation of Design from a Systemic perspective to drive, enable and cultivate the creation of new and integrated value chains?

Over two days the Symposium will feature a unique blend of content delivered by international and local thought and business leaders, innovators, CEOs and creative minds. Participants will be inspired by some of the world’s most renowned Design and System Thinkers. Attendees will also engage in a highly interactive and dialogue-driven panel discussions, case-studies and keynote presentations that provide unbridled access to best practices, valuable insights, tools and techniques.

Hear internationally renowned design thinkers give keynote presentations and actively engage with prominent local and national thought leaders through panel discussions and break out sessions as they tackle the complex sustainable development goals of our cities.

Representation from ARUP, Today, FormFlow, Advance Carbon Cluster, Geelong Tech School, Design Institute Australia, MInD Lab/Deakin and University of Technology Sydney will engage in lightening presentations throughout the program providing valuable insight from government, business and scholarly source.

NEW SPEAKER ADDED!

Presenter

Founder at Methodry, Australia

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Keynote – THE NETHERLANDS

Managing Director of CLICK NL, the Dutch Creative Industries Knowledge and Innovation Network

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Keynote – FRANCE
PRESENTING VIA VIDEO CONFERENCE
DUE TO COVID-19 TRAVEL BAN

Vice President Design Experience @Dassault Systèmes, France 

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Keynote – AUSTRALIA

Vice Chancellor of Deakin University, Australia

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Keynote – ITALY
PRESENTING VIA VIDEO CONFERENCE
DUE TO COVID-19 TRAVEL BAN

Academic Director, IED (European Institute of Design) Global, Italy

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Keynote –  UNITED KINGDOM

Head of Design and Innovation Effectiveness, The Knowledge Transfer Network, Innovate UK

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Keynote – UNITED KINGDOM

Director of CAVA, Co-Director of European Design Network, Liverpool University, UK

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Keynote – SINGAPORE
PRESENTING VIA VIDEO CONFERENCE 
DUE TO COVID-19 TRAVEL BAN

Executive Director, DesignSingapore Council

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Presenter

Arup Foresight, Research + Innovation

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Presenter

Innovation Lead at Today

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 Presenter

Managing Director at FormFlow

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Presenter 

Chief Executive Officer at Advance Fibre Cluster

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Presenter

Director of Geelong Tech School

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Presenter

CEO at Design Institute Australia

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Presenter

Research Fellow MInD Lab/Deakin

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Presenter

Research Associate MInD Lab/Deakin

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Presenter

Course Director at University of Technology Sydney

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Presenter

Organisational Design Director, MentallyFriendly

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Symposium Co-Chair

Professor of Integral Design, Co-Director DesignMind, Deakin University, Australia

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Symposium Co-Chair 

Head Screen and Design, Co-Director DesignMind, Deakin University, Australia

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Moderator

Global Director Sustainability, Norman Disney & Young

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Moderator

Professor of Architecture and Chair in Architecture
Deakin University

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Moderator

Professor of Additive Manufacturing at Deakin University

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Re-wiring | New collaborative models and value chains

Wednesday 18 March – 9:30 am to 4:30 pm

Keynote speakers: Iain Martin, Edward Hobson, Bart Ahsmann, Mark WeeLightening presenters: ARUP, Today, FormFlow, Advance Fibre Cluster

Translating a great idea to have transformative sustainable impact relies on the coordinated and collaborative efforts of business, governance and the education sector to develop, test, and scale innovation.

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Re-framing | Cultivating the necessary skills, methods and mind-sets

Thursday 19 March – 9:30am to 4:30 pm

Keynote speakers: Riccardo Balbo, Richard Koeck, Anne AsensioLightening presenters: Geelong Tech School, Design Institute Australia, MInD Lab/Deakin, University of Technology Sydney

New approaches to re-frame our thinking and cultivate the necessary skills, tools, technologies, mind-sets and methods to support and sustain trans-disciplinary innovation.

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Offering a unique blend of ideas and inspiration, stimulating new thinking and motivating actions, whilst also offering a great opportunity for high-level networking.

Today’s business, government and academic leaders must implement innovation to increase the chances of having a successful sustainable impact. DESIGN CITY | BUILDING AN INNOVATION ECOSYSTEM Symposium introduces the concept of a “Design-Enabled Innovation Ecosystem” to tackle the complex sustainable development goals of our cities.

The Symposium will explore the creation of new forms of value chains that bring together creative industry and design with other businesses and sectors such as manufacturing, health and technology, to facilitate cross-sector product, service, and business innovations.

Whether you are a CEO, business owner, innovator, researcher, educator or a decision-maker in a government organisation you are a critical part of an innovation ecosystem. 

Symposium invites all interconnected parties to join the discussion; government bodies, the private sector, universities, individual entrepreneurs, funding bodies, regulatory bodies and physical and technology providers. Collectively we all provide the necessary financial, social, knowledge and human capital to create an effective Innovation Ecosystem.

Exclusive Content: Attendees will have the privilege to hear insights into current challenges, trends and cases from our world-leading speakers. Interactive panel discussions, engaging case-studies, examples of best practices, valuable insights, tools and techniques. As well as the rare opportunity for Q&A time with the speakers.

Registrants of the full two-day symposium will  also receive complementary entry exclusive Geelong Design Week launch on the evening of Wednesday 18 March at the Geelong Gallery. This invitation only cocktail event  will provide an unparalleled networking opportunity for like-minded Design and Business Innovation leaders.

The symposium will take place at The Pier Geelong – one of the most iconic conference centre in Victoria.

The Pier Geelong is located in the heart of Geelong’s vibrant and modern waterfront precinct, only a short walk from Deakin University. Under an hour from Melbourne’s CBD and just 20 minutes from Avalon Airport, with dedicated onsite parking available – The Pier Geelong is a spectacular conference centre and a fitting host for this Design City Symposium.

ACCOMODATION DETAILS

Single-day and full two-day registrations are available, we recommend attending both to maximise your experience. Morning tea, lunch and afternoon tea are provided on both days. Those attending both days receive an exclusive invitation to the launch of Geelong Design Week – a truly incomparable networking opportunity.

Purchase your ticket before 29 February 2020 to receive this exclusive early bird discount and secure your place.

AUD $400 full two-day program
AUD $250 single day 

Missed the early bird? You can still purchase your preferred ticket type after 29 February 2020.

AUD $550 full two-day program
AUD $350 single day

Are you a Deakin staff member or student? Receive a 10% discount on any ticket. See the registration page for more details.

Registrants of the full two-day symposium will also receive complimentary entry exclusive Geelong Design Week launch on Wednesday 18 March at the Geelong Gallery. This invitation only cocktail event will provide an unparalleled networking opportunity.

For registration enquires and more information please email the symposium team:

DesignMind
Deakin University
Geelong Waterfront Campus 1 Gheringhap StGeelong Victoria
Australia 3220


Email the symposium team
designcitysymposium@deakin.edu.au

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